Since our formation in 1954, we have built our businesses on superior customer services, earning one of the highest resputation for quality in the region.
Our staff reflect the quality ethic as do the products and services we supply. The group’s Chairman, Naser Mohammad Al Sayer was the first from the Middle East to visit the Toyota Motor Company (TMC), when he travelled to Japan in 1954. one year later, the first Toyota came to Kuwait, and in 1956, Mohammad Naser Al Sayer and Sons (MNSS) acquired the Toyota Distributership for several Middle Eastren Countries.
Foreseeing the critical importance of supporting their products, MNSS opened the first automotive service facility in Kuwait in 1957 which was managed and operated by one Japanese engi-neer and five machines, brought from TMC Japan. One year later, the commitment to customer satisfaction was furthered by the introduction of an automotive warranty, with all financial risk assumed by MNSS.
During 1969, MNSS opened the first vehicle outlets around Kuwait, and in 1979 pioneered the use of automotive trade-in operation. By 1980, all spare parts operation were computerized. As the first Toyota distributorship in the region to do so, others sent their staff to MNSS for training. In 1984, The company opened the largest automotive showroon in the middle East, with more than 3000 square meters of covered showroom area. This was followed by the opening of Kuwait’s largest spare parts warehouse in 1986.
After the launch of Lexus luxury automobile line in 1990, all operation were suspended due to the Iraqi Invasion. But immediately following liberation in 1991, a team of managers helped re-establish MNSS.
Our continuing commitment to excellence was recognized in 1997, when MNSS received the ISO 9002
Certification, for achieving an international standard of quality and service, specifically for the service and repair of automotive and commercial vehicles, and the sale of spare parts as a Toyota/Lexus franchise. We now have 6 service centers and 9 spare parts outlets.
We support our customers with high quality after-sale service, maintaining excellent spare parts availability, and through auto rentals, leasing and used car sale. Along with our automotive divisions, we are the agents for cofran Oil and Yokohama tyres.
The excellent organizational structure, the level of knowledge and genuine car for our customers have allowed us to achieve leadership in the auto industry, with Toyota enjoying the highest share of the market.